Q&A with Tom Smith

Q&A with Tom Smith

As Ringtons welcomes its fifth generation of leaders, we’re taking the time to get to know them in a bit more detail, learning what makes them tick and understanding their plans for the Future of Ringtons.

Tom became one of four new directors appointed in July 2023 and leads the performance strategy across the business with a focus on systems, processes, and the continuous improvement in our business practices.


What does it mean to you to work for the family business?

It’s a massive responsibility to lead the business. Ringtons has a long and successful history so it’s important that we make conscious and well-informed decisions to ensure a successful future. We have a large team that rely on us to look after their families and enjoy their time outside of work.

Can you share the process and factors that led you to become a part of the family business?

In 2017, the fifth generation were asked if they would like to be considered to join the business, it was at that stage I started thinking about how my skills and work ethic could help shape the future of the business. We went through an 18 month selection process which included research and presentation of a future looking strategy. This process reaffirmed my passion and enthusiasm for the business, and at the end of the process, I was asked to join the team.

What gets you out of bed in the morning?

My 8 month old Theo does a good job with that! Family is incredibly important, watching my two boys grow while upholding the same family values in my work feel very aligned. I want to make my children and my wife proud of the work I do at Ringtons.

What aspects of Ringtons history and heritage are most inspiring to you?

The longevity and success of the doorstep model is incredible. Over 116 years have pasted since the first Ringtons salesman (Samuel Smith) delivered tea from his horse and cart; and when you look at this service today, the purpose remains entirely unchanged. We continue to put people and communities at the centre of our work and even though this philosophy is as true today as it was in 1907, its is inspiring to think about all the other advancements that have occurred since Ringtons began.

How do you define success for the family business in the future?

For me, success is a financially strong business that continues to invest to grow in a way that leaves it’s people and the planet in a better place than we found it. Tea may be in our history and our hearts, but people remain at our core with many people having a legacy connection within the business. Relatives such as sisters, father & sons, and grandchildren all having worked with us, what an endorsement for being a great place to work. I would love to see that continue.

When thinking about the future I would like to see an engaged sixth generation come through asking stretching and challenging questions of myself and the other directors, they know where I work!

Favourites Ringtons Tea & Biscuits

Favourite Biscuit

Chocolate Brazil Nut Biscuits

Favourite Tea

Ringtons Gold

Favourite Tea Moment

Probably the well-earned one. When you’ve been out and about for a while, with family at the park, seeing friends, birthday parties, out for a walk, soft play… the list goes on. Then you get home and put the kettle on….perfect!

Back to blog